Jasel Excellence

Accessible Luxury Customer Service Obsession Community-driven brand culture Personalization

About Jasel

How we started... Where we are going...

Started in 2020 with pop up shops

During the second of year of Covid, we started our buiness.....

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Jasel Jewelry began as a bold vision:
not just to sell jewelry, but to create meaningful experiences.

By August 2021, the first brick-and-mortar store opened in Tampa.

Currently 4 stores Owned and operated by the owner in Tampa, Orlando, and St Petersburg.

Each store quickly became a community destination known not only for beautiful
jewelry, but for unforgettable moments.

Opened first store in 2021 in Tampa

First in permanent jewelry.....

Opened Orlando in 2023

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OPened another one....

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Experienced Based Jewelry

Get Inked

Get Styled

Get Linked

Get Pierced

Why Jasel Franchising?

  • Multiple Revenue Streams

    Retail + services + events = diversified income

  • Approachable Luxury

    Bridging the gap between high-end and accessible luxury

  • Excellent Customer Service

    Customer obsession

  • Established Operating Model

    Three market-tested corporate locations

  • Unique Concept

    One stop shop, experienced based retail

  • Community Support

    Surrounded by successful women entrepreneurs

The Jasel Experience

We're not chasing rapid expansion. We're building long-term partners.

Multiple Revenue Streams Under One Roof

Very few concepts bring these offerings together in one elevated, experience-driven destination.

Fine Jewelry

Curated necklaces, bracelets, rings, earrings, chains, and body jewelry for every occasion and milestone.

Permanent Jewelry

Custom-fitted, clasp-free chains welded directly on — a lasting symbol of connection and self-expression.

Professional Piercings

Safe, expertly performed ear and body piercings. Strong demand including baby and toddler services.

Fine Line Tattoos

Delicate, artistic fine line tattoo services in our intimate luxury boutique setting.

Private Events

Girls' nights, bachelorette parties, corporate events, and milestone celebrations.

Custom & Gifting

Custom fine jewelry and seasonal gifting with predictable peaks throughout the year.

How Can We Help

Continuous Training and Support

  • Operational best practices and systems
  • Training Programs
  • Dedicated Franchise Business Consultant
  • Real Estate Optimization
  • Construction Guidance
You're in business for yourself. Not by yourself

Marketing & PR

  • National marketing
  • National public relations
  • Collective media buying
  • Local marketing guidance

Technology & Innovation

  • Brand apps  apps and website
  • Demand Generation
  • Wellness technology and innovation
  • Reporting platforms

Steps for Franchise Ownership

Step 1
Initial Inquiry & Qualification Introductory Call
Step 2
Receive & Review Franchise Disclosure Document (FDD)
Step 3
Financial Review & Validation Process
Step 4
Discovery Process
Step 5
Sign Franchise Agreement
Step 6
Site Selection & Training
Step 7
Grand Opening & Launch

Program Cost & Financial Details

  • $35,000 Franchise Fee

    Discounts available for veterans and additional units

  • 1-2 Employees Needed to Start Operation

    Training will be provided

  • Estimated Investment: $149,400 –$279,800

    Full buildout range including all startup costs

  • 6% Royalty Fee

    Of Net Revenues

  • 1% Brand Fund

    Of Net Revenues

  • Franchise Term

    7 years initial term, Two 5-year renewal option

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*This website landing page and the information contained within do not constitute an offer to sell a franchise. An offer to sell a franchise is made only through the delivery of a Franchise Disclosure Document (FDD) in compliance with the Federal Trade Commission’s Franchise Rule and applicable state laws

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